Why We Created Joy of Mowing

by | Jun 4, 2024

Celebrating and Supporting Local Independent OPE Dealers

At Joy of Mowing, we believe there’s something truly special about a freshly mowed lawn. It’s not just about the neatly trimmed grass; it’s about the pride, satisfaction, and joy that comes with it. We also know that achieving that perfect lawn wouldn’t be possible without the dedication and expertise of local independent outdoor power equipment (OPE) dealers. That’s why we created Joy of Mowing – to celebrate and support the backbone of our mowing communities: you, the local dealers.

Our Mission: Empowering Local Dealers

We founded Joy of Mowing with a clear mission: to help consumers discover and connect with their local independent OPE dealers. We understand the invaluable role you play in your communities, providing not just top-notch equipment, but also expert advice, reliable repair services, and a personalized touch that big box stores simply can’t match.

The Joy of Mowing Website

Our website is the heart of our mission. It’s a place where mowing enthusiasts can find everything they need to know about lawn care, from tips and tricks to in-depth guides. But more importantly, it’s a platform designed to spotlight local independent dealers. By showcasing the benefits of buying from local dealers, we steer customers towards businesses like yours.

Popular Online Directory

One of our most impactful tools is our online directory. This directory makes it easy for consumers to find and connect with their nearest independent OPE dealers. Each listing includes essential information about the dealer, from the brands they carry to their contact details, making it effortless for customers to reach out and visit you.

Free Dealer Pages

We also offer free dealer pages as part of our commitment to supporting your business. These pages provide a dedicated space for you to highlight your services, share your story, and engage with potential customers. It’s a powerful tool to enhance your online presence without any additional cost, ensuring you can compete effectively in the digital age.

Targeted Dealer Support Programs

Beyond these resources, we offer targeted dealer support programs designed to increase your shop’s visibility and attract even more buyers. Our Joy of Mowing PLUS package, at just $299/month, handles your online presence, freeing you to focus on running your business. From managing your dealer page to showcasing exclusive manufacturer deals and enhancing your Google Business Profile, we provide the tools and expertise to boost your sales and customer engagement.

For those looking to dominate social media, our Monthly Facebook Management service, starting at $899/month, takes your Facebook presence to the next level. With custom content tailored to your dealership and effective post-boosting strategies, we help you reach a wider audience and drive more engagement.

Building Community

Beyond the practical tools and resources, Joy of Mowing is about building a community. We celebrate the local dealer’s role in their community and the passion they bring to their work. By fostering connections between consumers and their local dealers, we help strengthen the bonds within our mowing community, ensuring that local businesses thrive. Check out our busy Facebook page here.

Be a Part of Joy of Mowing

Joy of Mowing was created with you in mind. We understand the challenges and rewards of being a local independent OPE dealer, and we’re here to support you every step of the way. Through our website, directory, free dealer pages, and targeted support programs, we are making it easier for consumers to discover the value you bring to their mowing experience. Thank you for being the heart of our mowing communities. Together, we can continue to celebrate the joy of mowing and ensure that local dealers remain a cherished part of our neighborhoods.